The journal

Event planning insight, industry expertise

Practical guidance for hosts, and honest writing about the business of events for the professionals who work them.

TrustJun 20267 min read

Six patterns that separate a real review from a purchased one — and why the fixes most platforms apply do not work.

Sarah ChenHead of Trust & Safety

PlanningMay 20266 min read
Eleven questions to ask before you book any vendor
The ones that surface problems early, taken from disputes we have actually had to resolve.
Priya NairHost Success
For prosMay 20265 min read
What a verified record actually does for a professional
Five verified events changes the shape of your inbound. Here is what shifts, and why.
Marcus WebbProfessional Community
PlanningApr 20268 min read
Budgeting a wedding without guesswork
Where the money actually goes, in what order to commit it, and the three line items people forget every time.
Camille BouchardEditorial
TrustMar 20264 min read
Why we publish how our ranking works
Almost no marketplace explains its algorithm. Here is our reasoning for doing the opposite.
Sarah ChenHead of Trust & Safety
PlanningFeb 20266 min read
Running a corporate event people actually remember
Why most company events feel identical, and the four decisions that change it.
Jordan EllisEditorial

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Every professional in the directory has been vetted, and every review is attached to a real event.